Some of us love to create and we put our souls into sharing what we create with the world as soon as possible. We run toward the feedback, good or bad. Others, like the old me, create and labor over whether every "t" is crossed and every "i" is dotted. We tend to compare what "they" did when they launched or to consider whether the intended audience will like it or love it. Should we work on it a little longer?
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Have a question about your business and want a straight answer? Today is your lucky day. I'll answer any question you have about business, marketing, financials, operations - you name it. Trying to decide whether to do x or y? I'll weigh in and give you some direction. And, it's free. Just ask.
Recently, I was talking to a client about her strategy on social media. She was having fun posting random pictures on her business pages but she didn’t know how to make it worth her time. She had fallen into a habit of posting whenever she remembered to post. She didn’t take it seriously but she knew that she should. She’d seen other brands in her space getting tons of engagement.
Her competition was getting contacted by brands with opportunities. They were traveling to represent sponsors at events. They were getting paid.
She knew that she was missing out on the power of social media influence.